Disney annual financial report: Disney World, DVC salvage 2008
Walt Disney World enjoyed a 2 percent increase in attendance during the company's 2008 fiscal year, a big dropoff from the 6 percent and 5 percent growth seen in previous years — but still better than the flat attendance experienced at Disneyland in California.
Details on attendance are summarized in The Walt Disney Co.'s annual financial report, filed late last week with the U.S. Securities & Exchange Commission to cover the company's fiscal year, which ended Sept. 27.
The report credits increases at Disney World, Disney Vacation Club and Disneyland Resort Paris for the annual 8 percent increase in revenue enjoyed by the company's parks and resorts division.
Disney World's attendance growth was 2 percent, and its hotel occupancy increased by 1 percentage point to 90 percent. Per guest spending at the parks was up 3 percent in 2008 and up almost 3 percent for hotel room guests. Meanwhile, Disneyland's attendance was flat and its hotel occupancy rate fell 4 percentage points to 88 percent. However, Disneyland's per guest spending climbed 2 percent for theme park patrons and almost 10 percent for hotel guests.
The average hotel guest spent $223 a night at Disney World and $339 at Disneyland in 2008.