Disney sees overseas box office rising
Walt Disney Studios chairman Dick Cook said on Thursday he expects international box office receipts to account for 70 percent of the company's film revenue over the next decade, up from the current 55 percent.
Cook told the Reuters Media Summit in New York that the current mix of 55 percent international to 45 percent domestic box office should move "fairly soon" to 60/40.
Citing "tremendous opportunity" in overseas audiences, Cook said the division of Walt Disney Co. is increasingly incorporating that factor into film development.
"It's just having a mind-set that looking at those projects that you feel are a story and character … and places that are universal," he said.
Cook cited international hits like the animated movie "Finding Nemo," which he said had wide appeal because it occurred in the ocean.